SELLING PROFESSIONAL SERVICES THE SANDLER WAY: NOBODY EVER TOLD ME I'D HAVE TO SELL
By Chuck Polin and Evan Polin, The Training Resource Group, Sandler
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Selling Professional Services The Sandler Way teaches non-selling professionals how to sell: a critical skill in law firms, where compensation is typically based on generated revenues.
Communication strategies that transform low-margin (or no-margin) client relationships into high-value, win-win engagements.
Real-life examples and case studies from professionals who used Sandler to transform themselves from being low-or no-revenue players to being rainmakers... and who enjoyed the change!
Field-tested action plans for making “free consulting” a thing of the past.
Simple, low-impact strategies that make it easy to attract and retain a larger base of business.
Effective, painless networking tools.
A book that teaches business development especially for professional service providers
Authors and Sandler trainers Chuck and Evan Polin discuss their latest book, Selling Professional Services The Sandler Way: Nobody Ever Told Me I'd Have to Sell, and how Sandler's principles can have a major impact on practice development.